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I am a curious self-leader, which always guides me and brought me to where I am today. I do not believe in siloed hierarchies or waiting for answers - I dig in.

With long of experience in the digital landscape, I am specialized in digitalization and business growth for products and services. When we collaborate, I guide you in finding the most valuable growth opportunities in your digital business, define the strategies and start acting on them.

I execute best practice projects and deliver results based on your customer and business insights. I lead and develop teams, in several disciplines and expertise areas, in local and global workspaces.


IT/tech Automotive B2B & B2C Communications Consumer goods Ecom Finance FMCG Food & Beverage Insurance Manufacturing Market research Real estate Retail SaaS Telecom

Disciplines & methods

Product management Content Marketing Customer Experience Digital analysis Digital sales Funnel marketing Go-to-market strategies Growth hacking Inbound marketing Digital Interim manager Project management Quantitative research Team management UI/UX

Tools & systems

Azure Adobe Analytics Adobe Creative Cloud Adobe Target Confluence Figma Google Marketing platform (Analytics, GTM, Optimise, Looker Studio) Hotjar HubSpot (CMS, CRM, Marketing Automation) Jira Miro Monday Optimizely (for A/B-testing) Power Bi SalesForce Sketch Tealium Audience Stream CDP Trello

Quotes from clients

"Executing projects in big and complex organizations is difficult but Natalie makes it easy. She is exceptional in adapting and traversing between different stakeholders getting actual results. A brilliant and loveable colleague. Extremely professional and organized she makes a difference wherever she sets her foot."


"Highly competent across the whole customer journey. Will always deliver the highest quality and solves whatever problems arise with speed and consideration. A master organizer and doer. Natalie is a joy to work with and a gem asset for any team!"

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